Happy New Year! We might have traded our cocktail attire for our best jeans or sweatpants when ringing in the new year, but that doesn’t mean there was any less joy during the celebration. With this fresh year comes hope on many fronts - with the forerunner being a vaccine for Covid-19. Whether you have resolutions or not for 2021, we hope your year is full of peace, happiness and productivity.

Enjoy the newsletter, and have a wonderful new year!

Bryanna Davis
On behalf of the InternationalStudent.com Team

January 2021


Webinar: Facebook Live Tips

Interested in exploring live events? Join our webinar on January 27th at 3pm EST as we discuss how to get started when hosting your own live event. We will cover things to consider when preparing for and marketing your event, and best practices to keep in mind.

If you want all the benefits of hosting a live event without the hassle, let us host one for you! Purchase a package before the end of January for a chance to win a free live event.


International Education in 2020: A Year End Review

If you missed our December webinar, you missed a lot! To bring 2020 to a close we were joined by four industry leaders in a panel discussion on the year behind us:

  • Jessica Guiver: Director, International Undergraduate Admissions at The University of Texas at San Antonio and Study Texas Chair
  • Doug Langhans: Senior Admissions Advisor at SUNY Cortland and Study New York Chair
  • Dan Rodkin: Associate Vice President of Student Affairs at Santa Fe College and Study Florida Past Chair
  • Anna Bradford: International Admissions Counselor at University of Illinois Springfield and Study Illinois Chair

Catch up on what you missed by watching our distinguished panel take a look back.


Using Video in Your International Student Marketing Plan

In today’s higher education market, it’s more important than ever to create video content for your institution’s social media channels. According to HubSpot, “54% of consumers want to see more video content from a brand or business they support.” Posting more video content across your social media platforms can spark engagement from prospective international students, and get them interested in applying for your institution. To help you come up with some engaging content for your institution’s social media channels, we put together a brand new resource explaining How to Use Video in Your International Student Marketing Plan. Give it a read and start creating video content for the new year today!


Receive a Free Live Event Add-On

Creating more engaging content for your institution’s social media channels is a great way to optimize your international student marketing plan, but you might be wondering how to increase your institution’s international student reach even more. With our advertising packages your institution can become a featured school on InternationalStudent.com which will greatly enhance your reach.

Purchase an advertising package in January and receive an entry to win a free live event add-on. With our live event add-on you will get to work with us as we create, market and launch a livestream for your institution that we broadcast on our Facebook page and YouTube channel. Explore the advertising packages we offer, find one that’s right for your institution and make your purchase online or contact us directly.


Limiting Screen Time

Almost all of us are guilty of spending a little too much time on our devices these days. Even before COVID-19, this was a widespread issue but it’s no surprise that the average amount of time we spend looking at our screens has increased because of the pandemic. While it may be important for students to use their devices more for remote learning, we believe that it’s equally important to limit the distractions that come with these devices as much as possible. That’s why we’ve compiled a list of 3 Tips for Limiting Your Screen Time that you can read and pass along to your students!


Interestingly Enough...

Looking for a fun way to stay connected to colleagues or help keep your students engaged with each other from afar? Check out Drawasaurus, a new spin on pictionary! Host your own competition on their site by creating a room and simply sending the link to those you want to join. Set up a Zoom call to chat while you draw and the laughs will be unlimited.